Global ONE Conference 2025 returned to Lisbon on September 30th and October 1st, and Noesis made its mark as Gold Sponsor, bringing a unique Matrix-inspired experience that challenged over 4,000 attendees to rethink the future of software development.
Under the concept "Escape the Coding Matrix. AI-powered Low-Code is Here", Noesis transformed its booth into a portal to a new development reality. The theme resonated with attendees: how many organizations remain trapped in endless traditional coding cycles when an alternative already exists?
But Noesis didn’t just bring a stand to the ONE Conference — it brought a true Matrix experience. It all began with the choice between “red pill” and “blue pill” cookies, a symbolic moment that recreated the film’s most iconic decision: to remain trapped in traditional software development or cross over into the reality of AI-powered low-code. Next came the customization and ordering of T-shirts through an OutSystems application developed specifically for the event — more than just a fun activation, it was a living example of what Noesis does every day: transforming ideas into fully functional applications with speed, scalability, and quality. The journey concluded with participants transforming into Agent Personas through an AI Photo Booth, which generated hundreds of instant digital portraits — processed and delivered as swiftly as OutSystems itself. A perfect demonstration of how it’s possible to accelerate development without compromising excellence.
José Figueiredo, Low-Code Solutions Associate Director at Noesis, presented the session "Office 365 Add-ins Built in OutSystems", demonstrating how to develop add-ins capable of interacting directly with Office 365 documents through OutSystems reactive web applications. The session attracted professionals interested in practical solutions that accelerate digital transformation without traditional code complexity.
As OutSystems' Top 5 Global Partner since 2008, Noesis demonstrated at the event the value of 17 years of partnership and over 700 certifications: the ability to transform companies trapped in the Coding Matrix into innovation leaders. This expertise was visible in conversations with dozens of companies facing slow software delivery, rising development costs, or struggles to scale innovation – exactly the kind of transformation Noesis helps clients achieve every day.
ONE 2025 confirmed a reality: software development is changing radically. Orchestrating collaboration between humans and AI, intelligent agents that reason and act, and AI-driven development are no longer future trends, they're the present reality. No complex code. No endless development cycles. Just speed, flexibility, and results.
For those who haven't yet escaped the Coding Matrix, the choice is clear: remain trapped in traditional development or discover what's possible with AI and Low-Code solutions. The reality is here. And Noesis continues to guide organizations through this transformation journey, accelerating them into an agentic AI future.
