
Noesis took part in Channel ON 2026, the fourth edition of the leading independent event organized by IT Channel for channel partners, distributors, and senior executives from major technology vendors. The event brought together industry experts and business leaders to discuss the trends shaping the future of the IT channel and to provide a platform for knowledge sharing through dedicated sessions and workshops.
As part of the event, Nelson Pereira, Board Member & CTO at Noesis, participated in the panel discussion "The Future of the Channel: Talent, Leadership and Business Models", moderated by Jorge Bento, Publisher at MediaNext and Director of the IT Channel. The discussion also featured representatives from ActiveSys, Pontual, and IDW, bringing together different perspectives on the challenges reshaping the technology channel.

The conversation focused on topics such as Leadership, Talent, Artificial Intelligence, evolving business models, and International Expansion, highlighting the key challenges and opportunities transforming today's IT channel.
During the session, Nelson Pereira emphasized that the pace of technological change requires organizations to continuously learn, adapt, and innovate. While Artificial Intelligence is reshaping the industry, he noted that the real differentiator will continue to be people's ability to apply technology strategically, create value for customers, and respond quickly to changing market demands.
Talent management was another key theme throughout the discussion. From Noesis' perspective, the future of the industry depends on building teams that combine technical expertise, critical thinking, and continuous learning, fostering a culture of innovation that meets the demands of a rapidly evolving market.
By joining this panel discussion, Noesis contributed to a broader conversation about the challenges and opportunities shaping the future of the IT channel.
